Dated: 20th November 2020

Strawberries and Cream Privacy Notice

1. Strawberries and Cream as a data controller of Your personal data

Strawberries and Cream (‘We’, ‘Us’, ‘Our’) is a childrenswear luxury fashion brand operated by The Big Raspberry Co. Ltd, registered in England and Wales with company number 10381078 and registered office located at Seymour Mews House, 26-37 Seymour Mews, London, England, W1H 6BN.

We are the data controller of the information submitted by You when You visit Our website, shop with Us, subscribe to receive news and updates about Us and any other information exchanged in any communications with Us.

As a data controller, We are registered with the Information Commissioner’s Office. Our registration number is ZA811112.

If You have any questions regarding how Strawberries and Cream use Your personal data, You can contact us by email on dataprotection@strawberriesandcream.com 

2. What categories of personal data do We collect about You

We may collect the following personal data about You:

• Contact details, including Your title, gender, name and surname, email address, phone number;
• Date of Birth;
• Order details, purchase history and preferences;
• Billing address and delivery address;
• Product and style preferences,
• IP address;
• Communications and interactions with Us whether online (on Our website and social media channels), on the phone or emails;
• Social media posts and other content that You make publicly available online;
• Information You provide in Your reviews of Us, including survey responses;
• Information from cookies, including information on the devices You may use to visit Our website – for details, please see Our separate Cookies Policy.

Strawberries and Cream never access, process or store Your payment details. When You submit Your payment details to complete Your order or save Your debit or credit card details for future purchases (this option is only available when You create an account with Us), this information will be collected and safeguarded by Shopify, the company that supports Our website. Shopify’s privacy notice is accessible here. 

3. How do We collect personal data about You

We collect personal data about You in the following circumstances:

• When You visit Our website;
• When You create an account on Our website;
• When You buy products from Us;
• When You contact Us, via phone, email or instant messaging services;
• When You subscribe to receive marketing communications from Us;
• When You allow social media sites to provide Your data to Us;
• When completing any of Our surveys or leaving Us a review;
• When You have given permission to a third party to share with Us the information that they hold about You. 

4. How do We use Your personal data and what is the legal basis for processing Your data

We have listed below the ways in which We use Your personal data and the associated legal basis that We rely on for the processing:

• To manage Your order, deliver the products to You, process a return and issue a refund. In these circumstances, We will process Your personal data in performance of Our contract with You;
• To respond to Your queries, claims and complaints regarding Your order or Your shopping experience with Us.
• In these circumstances, We will process Your personal data in performance of Our contract with You.
• For statistical, analytical or survey purposes and to personalise Your shopping experience on Our website.
• In these circumstances, We have a legitimate interest to improve Our services and products that We provide;
• Where You shop with Us and have not opted out from receiving news about Us.
• In these circumstances, We have a legitimate interest to send You information about similar products or services;
• o Where You have given Us specific consent, We use Your data to send You information about Strawberries and Cream and Our products that We think You might like and to notify You of products or special offers that may be of interest to You.
• In these circumstances, We ask for Your consent to process Your data for this purpose and You may revoke Your consent at any point.
• To process Your application when You enter a competition promotion or prize draw.
• In these circumstances, We will process Your personal data in performance of Our contract with You.

We only keep Your personal data for as long as is necessary for the purpose for which it was collected (subject to any legal requirements). Once it is no longer necessary, We will either delete the data, or anonymise it. 

5. Who do We share Your personal data with

We may share Your personal data with third parties We work with, including in the following circumstances:

• to process Your order and deliver Our products to You, for example with Our logistic providers;
• to send You information about Our products, offers and updates that We think might be relevant to You;
• to personalise Your shopping experience on Our website.

When personal data are shared with business partners based outside of the European Economic Area, We will only do so in compliance with applicable law and on the basis of appropriate and suitable safeguards. 

6. How We protect Your personal data

We use Our best efforts to ensure that whenever You interact and shop with Us Your experience with Strawberries and Cream is safe. We protect the security and confidentiality of Your personal data and employ internal processes and security technologies to verify that the suppliers and business partners We work with have adequate measures and controls in place.

You should keep secret the password chosen by You when You create an account with Us. You are responsible for restricting access to Your device and/or email address to prevent unauthorised access to Your account.

7. Your data protection rights

Data protection laws give You the following rights which You may exercise during Your relationship with Us as controller of Your personal data. 

Right to be informed

This Privacy Notice together with Our Cookie Policy satisfies Your right to be informed about the collection and use of Your personal data.

We will update this Privacy Notice as needed and bring such changes to Your attention. 

Right of access

You have the right to request a copy of the personal data that We hold about You by emailing dataprotection@strawberriessndcream.com.

Please include the following information with Your request so that We are able to identify You:

• Full name;
• Full address;
• Email address.

We will process Your request within 30 days from the date that We have identified You. In the event that We refuse to fulfil Your request (for example if it is unreasonable), We will give a full explanation as to why.

Right to rectification

You have the right to correct any information We collect about You which might be incorrect, incomplete, or out of date. You can do this yourself by logging into Your account, or by contacting dataprotection@strawberriessndcream.com. 

Right to erasure

You have the right to obtain from Us the erasure of Your personal data when the processing is based on Your consent and such consent is withdrawn. To exercise Your ‘right to be forgotten’, please contact Us at dataprotection@strawberriesandcream.com and We will comply with Your request within 30 days from the date that We have identified You. Please note that Your right to erasure does not apply to data related to any of your transactions as We have a legal obligation to keep the same.

Right to restrict processing

You have the right to request Us that We restrict the processing of Your personal data where You have a particular reason for wanting the restriction, such as when You believe that the data is not accurate.

Right to data portability

You have the right to receive a copy of the personal data that We hold about You and/or have such personal data transmitted from Us to another data controller if this is technically doable.

Right to object

Where We are processing Your personal data on the basis of Our legitimate interest, You have the right to object to the processing. We must then do so unless We believe We have a legitimate overriding reason to continue processing Your personal data.

If You want Us to stop sending You marketing material, You can do this in the following ways:

• click the ‘unsubscribe' link in any email communication that We send You;
• contact Us at dataprotection@strawberriesandcream.com;

You can disable targeted online adverts by adjusting Your browser’s or mobile phone settings.

Please note that You may continue to receive communications for a short period after changing Your preferences while Our systems are fully updated.

Rights related to profiling

We may process Your personal data by profiling and segmenting in order to ensure that the communications and adverts that We send You are tailored to Your online preferences, shopping habits, interests and online activity. As a result, We may exclude You from communications which We feel are irrelevant to You.

If You want Us to stop profiling You, please contact Us at dataprotection@strawberriessandcream.com.

Finally, if You are unhappy with the manner in which We handle Your personal data, You can contact Us at dataprotection@strawberriessandcream.com.

If You are unsatisfied with Our response and believe that We are not adequately handling Your personal data, You are entitled to make a complaint to Your data protection regulator.

If You are based in the United Kingdom, You can contact the Information Commissioner’s Office by calling 0303 123 1113, or online at www.ico.org.uk/concerns (this links through to a third party website over which We have no control).